Why Life.Church Has the Best Name Ever. Period.

When Your Church Name is Your Brand is Your Domain

DJ Chuang
2 min readJul 22, 2022

Having a church name that matches your internet web address makes everything so much clearer and simpler. That’s what Life.Church did in October 2015. And it’s also perfect as a digital identity in our increasingly digital age.

Christianity Today featured this news about the change to Life.Church from its previous URL, LifeChurch.TV —

Bobby Gruenewald, Life.Church innovation pastor, is pleased with the change.

“We believe the transition to Life.Church creates the opportunity to share and talk about the church in a natural way,” he said in statement. “Plus, it’s a more effective way for people to find and identify us as a church, too.”

(source: christianitytoday.com/news/2015/october/lifechurch-70000-worshipers-dump-tv-for-church.html)

When Church Logos and Brands Change

And one of those things about church branding and logos. From time to time, every 3 to 5 years or so, there’s an opportunity or a need to update or change that logo. Here’s a look at the history of the Life.Church brand and logo —

life.church logos thru the years
source: archive.org

Originally posted at https://medium.com/@dotchurchnames/why-life-church-has-the-best-church-name-ever-8c88c55c7161 — click thru to see 7 articles to help you decide when to do a rebrand and get a new logo & design upgrade

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